Friday Five | Blogging + Shopping


Happy Friday friends! Another work week bites the dust and we’re headed into the weekend! If you follow me on Snapchat (@blovedboston) I asked for opinions on which purse to purchase (remember this post when I said I needed another bag like a root canal) – whelp I got another one because I ended up having to have a tooth fixed so there you go and I’m excited since it’s getting delivered today! Decided to go with the Regan Satchelwhich is way different than anything I own! Anyway, on to today’s post – I wanted to share 5 Mistakes I made when I first started blogging and my 5 picks from the Nordstrom Sale – things that I can’t wait to arrive! Linking up with Amanda to share! 






5 Blogging Mistakes I Made ||




Generally speaking, I think we all learn from our mistakes, but I wish that I would have looked into things a bit more when I first started blogging and I feel these are things that are important to take into consideration even when you’ve been blogging for a while! 










1 | Don’t work for free! What we do takes time and effort – agreeing to work on a post because a company is giving you “the possibility” of a social media share just isn’t enough. I made the mistake early on of agreeing to put posts out there without any furthering of my blog / brand by the company. I don’t think it necessarily needs to be a monetary amount that is paid, but testing out goods or services is also implied in the not working for free! Blogging has changed the way companies market and they understand that! 








2 | Sizing photos too small. I look back on some of my earlier posts and I didn’t bother to learn that photos should be bigger, not just a size that suits your computer screen, but one that looks good on different internet browsers, phones & even email if you have subscribers. I played around with the sizing and have finally found the right fit for my blog design. 








3 | Custom design does not equal better quality. I’ve had a basic blogger template (Gary helped with this when I first got started), picked out an etsy template, worked with a designer for a custom template and now I’m back to my favorite of all – an etsy template. I wish I hadn’t rushed into spending a ton of money on a custom design when it just took a little extra digging on etsy to get exactly what I wanted. While I’ve only run my blog on Blogger, I have used WordPress for my own business website and for all the collaborating work I’ve done – I personally like the ease of Blogger, but you can get amazing templates on both and YES you can customize blogger templates to some degree! 








4 | Editorial Calendars work. I wish I had paid attention to the bloggers who had been around for a while when I first started out in 2013 that said editorial calendar’s WORK! They give you a macro view of everything you have going on for the blog that month and you can plan around the posts that need to be written (like sponsored posts or linkups). After about 6 months of flying by the seat of my pants, I decided I needed more structure and have been using an editorial calendar ever since. I’m an old fashioned kind of girl and print out these free monthly printables and write it out – if something needs to change, then it does, but I’m much more organized this way! 








5| Focus on Social Media.  This is something that to this day I’m working on. I wish I could go back in time and tell myself to pin my old posts more or to share them more on twitter, but I honestly didn’t see how great the return would be on that. I think my most favorite social media is Instagram, but it’s not the one that garners me the most blog traffic. I did give myself mini goals each year for each social media account (I actually only shared these with Gary) and I continuously work on this one. 




BONUS: Since changing my design a few months ago, I’ve started to justify everything so that it’s equal on both the right and left side, no jagged edges on the right and it reads so much cleaner now. I still leave my last sentence centered because I like that it’s called out…but this is something I wish I would have done with all my previous posts! 



5 Nordstrom Anniversary Sale Picks ||






Today’s the day all us non-cardholders have been waiting for – the Nordstrom sale is live for everyone to shop freely now! I love Fall clothes, it’s my favorite season, but living in New England I have a lot of the staples, so I either look to upgrade, replace or find something new with this sale and I do limit myself (at least that’s what I try to tell myself)!






I picked up my first pair of Zella leggings during last year’s sale and I absolutely understand why these are a cult favorite! They held up incredibly well after so much use so I decided to go with a mesh pair this time around! 






I have wanted a trench coat for years and I’ve finally found one that is not only classic, but under $100! Can’t wait to knock this one off the 30 before 30 list…yes I actually have buy a trench coat on that list! 






Having nothing like this skirtin my closet I wanted to see if I’d like it – I think it would be great as the weather starts to cool off (please slap me since I really don’t want it to be cold anytime soon) and paired with a black long sleeve top and boots! 






Truly a weird one, but tights are something I buy all the time and quality tightscan be expensive – I love these with the fun print and a little extra shaping never hurt anyone! 






I’ve had my hunter boots for 5 years and they’ve been great, but my only gripe is that wearing them to work is a pain, especially with pants which I tend to wear more of in the Fall, so when I spotted these Sperry Duck Boots, I thought I’d give it a whirl…I’m not usually one for this style, so this might be a return, but we’ll see! 






What did you get from the sale? Any blogging mistakes you wish you didn’t make when you first started out? Hope you have a great weekend! See you back here Monday for weekending! 


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64 Comments

  1. CubicleCouture
    July 22, 2016 / 11:44 am

    I love love love all of your anniversary sale pics! I've been eyeing a good trench for a while now too! SO versatile and timeless! And amen to quality tights– they make ALL the difference! XOXO, R

  2. a little bit of emily
    July 22, 2016 / 11:46 am

    Great anniversary sale choices. I love that trench – I think I need to put that on my list of things to buy – such a staple piece! And those duck boots are super cute – I hope they work out for you. Loved hearing your blogging words of wisdom.

  3. Andrea Nine
    July 22, 2016 / 11:55 am

    Such great blogging tips, no wonder you are so successful!! LOVE that skirt you got, I think it is such a cute new look and one you'll be gorgeous in!! Happy weekend beauty!!

  4. Nadine
    July 22, 2016 / 12:19 pm

    That Regan Satchel is so perfect! I love it!!! Social media is something I know I should be doing more but I am lucky to even show up regularly on it yet alone share posts and stuff haha. Always a work in progress, right?

    I love every last one of your Nordstrom picks!!! I have a few "buy" things on my 40 x 40 list so I get it! That skirt is so cute! Love my Zella stuff as well. And I think those Sperry boots could have lots of potential. Not something I would have gravitated towards but looking at them, they could be really really cute!!!

  5. Alexis @ Chemistry Cachet
    July 22, 2016 / 12:22 pm

    Love all your blogging tips and I completely agree! I look back on some of my old stuff and wonder what I was thinking? Happy Friday girl!

  6. Anonymous
    July 22, 2016 / 12:27 pm

    Happy Friday Biana ! Thank you for sharing all your wonderful blogging tips.

  7. Nichole @ casadecrews.com
    July 22, 2016 / 12:27 pm

    Ohhhh yes, blogging for free in the beginning was a big mistake of mine!

  8. Sarita @ it's my girls' world
    July 22, 2016 / 12:35 pm

    I love these tips!! My pictures were so small until another sweet blogger friend gently told me about it. And yeah I spent way too much money this morning already. Happy weekending, pretty girl!

  9. Ashley G
    July 22, 2016 / 12:42 pm

    I really want to get better about creating (and maintaining) an editorial calendar! Zella leggings are the best!!

  10. Rachel McCarthy
    July 22, 2016 / 12:46 pm

    I wish I would have realized that I need to resize my pictures a long time ago! I'm still trying to play with the numbers to make it work for my design. Love all your Nordstrom Sale picks! The Zella leggings are my very favorite!

    xo, Rachel
    A Blonde's Moment

  11. Doused in Pink | Chicago Style Blog
    July 22, 2016 / 12:58 pm

    Thank you for sharing these great blogging tips! An editorial calendar really helps me stay organized too. I need to look at photo sizing and find the perfect size for my layout. Love your anniversary sale picks – that trench coat is so cute!

    Jill
    Doused In Pink

  12. Chesson | Magnolia+Main
    July 22, 2016 / 1:09 pm

    Amen – editorial calendars WORK! It makes blogging 100x easier knowing what you want to post and when. I couldn't agree with you more on that blogging tip. Happy Friday!

  13. Rebecca Jo
    July 22, 2016 / 1:09 pm

    Oh mercy – not tooth issues. Hopefully you're good to go now… & any dental work TOTALLY deserves some shopping therapy to recover

  14. Girl Meets Bow
    July 22, 2016 / 1:17 pm

    It is crazy how much you learn once you start blogging and figuring out what works/doesn't work/and looks good! It's funny that you and I ended up using the same template designer for our blogs, b/c like you I had it custom designed and yet this is my favorite way it's ever looked! Glad we've found each other along this journey friend! XO

  15. Pamela {Sequins and Sea Breezes}
    July 22, 2016 / 1:23 pm

    Girl, yes to all of those mistakes! I think we all made them when first starting out but I'm glad you're happy with your blog now! I am incredibly happy and thankful to have met you through our blogs! And yes to all of your Nordstrom finds! I'm trying to stay away from their site today haha! <3, Pamela Sequins & Sea Breezes

  16. kerri @ cheshire kat
    July 22, 2016 / 1:24 pm

    great list girl! i think it's hilarious how i have pics stitched together in my old posts as well as how tiny they were! i'm just like what was i thinking?! and that was just three years ago ha. i think what i'd add to the list is SEO -i've learned more about that over the years and it's def good to go into each post with that in mind! and great nordstrom picks too! check out Sorel boots too – i have an ankle pair that are just perfection for all things wet weather (cold or warm). happy weekend!

    xoxo cheshire kat

  17. Caroline The Petite Fashionista
    July 22, 2016 / 1:41 pm

    That skirt is super cute and I love that trench! I have one just like it and it is great for rainy days! πŸ™‚ I spent many many years in catholic school so I am ALL about comfortable tights!! I hope that you have had a great week and that you have a fab weekend! πŸ™‚

  18. Unknown
    July 22, 2016 / 1:59 pm

    I'm so excited for my Nordstrom picks to be delivered! This is my favorite sale of the year and I'm still kind of shocked about how little I spent for how much I ordered!

    thecourtneydiaries.com

  19. Sierra @ Beautifully Candid
    July 22, 2016 / 2:14 pm

    I absolutely love your reasoning for getting a new bag, ha! Hopefully your tooth wasn't too bad though. I'm with you on wishing there were things I would have known beforehand or done differently, but I guess we live and learn. Enjoy your weekend! xo Beautifully Candid

  20. Trish @ The Trish List
    July 22, 2016 / 2:18 pm

    Great blogging tips! I have definitely worked for free where I shouldn't have and I really need to pick up my photo game!

  21. Darcy
    July 22, 2016 / 2:47 pm

    Obsessed with that trench from the #nsale
    amemoryofus.com

  22. Emily @ Beauty Blether
    July 22, 2016 / 3:01 pm

    Great tips lady! And love those duck boots – I got some LL Bean ones earlier this year, but the weather wasn't bad after that so I haven't gotten a chance to wear them yet! πŸ˜‰

  23. Erika Powell
    July 22, 2016 / 3:01 pm

    Your sale choices are great. I love those boots but I can' justify buying them with how little use they would get in NC. Have a great weekend!

  24. Brianne
    July 22, 2016 / 3:03 pm

    The social media aspect is something I need to get better at.

  25. Jalisa
    July 22, 2016 / 3:10 pm

    It looks like we started blogging around the same time, I started at the beginning of November 2012 and boy do I wish I did more research before starting! I had no idea what I was doing, especially since I didn't have any social media accounts, including Facebook, before launching. It's all been a journey of trial and error and there is a sense of accomplishment I feel having gone through those little bumps along the way because I learnt something, but a lot of it wasn't necessary, haha! You've shared such great advice here for new and seasoned bloggers alike, I really enjoyed reading your pointers. As for the sale, I actually was impressed by the amount of cute things; I wanted SO much, but my wallet didn't agree, haha, so I had to narrow it down to a few things that I'm pretty excited about! I love that trench you got and I can't wait to see you rock it come fall! Thanks so much for sharing, beautiful, and I hope you have an amazing weekend ahead!

    XO,

    Jalisa
    thestylecontour.com

  26. Carly
    July 22, 2016 / 3:10 pm

    I love my hunter boots too, but there are so many times I wish I had a shorter rain boot for whatever reason & really like those sperry's too! I really wanted the Vince Camuto OTK boots, but they were already sold out in my size and the color I wanted– which is probably for the best because I definitely don't NEED them, haha. Love all your blogging tips– I waited waaay too long to start a Pinterest to try and promote my blog and even though it seems like a lot of people get a ton of traffic, I have so few followers it feels pointless to post blog content most of the time.

  27. Unknown
    July 22, 2016 / 3:14 pm

    Great tips girl! And #1 could NOT be important!!!! Love it

    xx,
    Lauren
    FashionablyLo

  28. A Dash of Pretty
    July 22, 2016 / 3:19 pm

    Great blogging tips and great sale picks!!! Happy weekend girlie!

  29. Nat
    July 22, 2016 / 3:27 pm

    Great blogging tips and love your sale picks!!

  30. Kristina @ Ms.Modify
    July 22, 2016 / 3:30 pm

    Those are really great blogging tips and I'm definitely going to start using some of those! Have a great weekend!

  31. Soluuna
    July 22, 2016 / 3:33 pm

    Love the list! So true and so helpful :))

    itscamicreative.blogspot.dk
    -Cami

  32. Blaire Bingham
    July 22, 2016 / 3:52 pm

    Those are such great tips! It was definitely a trial by error process for us too, and I can safely say that we are still learning. Have a great weekend!
    xo, Whitney and Blaire
    Peaches In A Pod

  33. Rachel Emily
    July 22, 2016 / 3:56 pm

    I might have to pick up that trench, too! I've wanted one for forever and refuse to buy more regular clothes until this mom bad is gone!! Have a great weekend!!

  34. Christina Lea Loves
    July 22, 2016 / 4:14 pm

    Those blogging tips are fantastic and I think you'll love the duck boots – I got them last year and they are so simple and easy – I love my hunters but they can sometimes be bulky to me and these are the perfect alternative!

  35. Tess Felber_Sequins are the New Black
    July 22, 2016 / 4:55 pm

    This comment has been removed by the author.

  36. Tess Felber_Sequins are the New Black
    July 22, 2016 / 4:56 pm

    Biana, these blogging tips are amazing! I recently just set up social media goals for myself as well and it's really made a difference in my purpose. I also need to get on my calendar game!! Thanks for sharing πŸ™‚ Love this post!
    xox Tess | Sequins are the New Black

  37. SMD @ lifeaccordingtosteph
    July 22, 2016 / 5:10 pm

    I love my Sperrys, I hope you love yours too! Hunters are too much work for me.

    Have a great weekend!

  38. Amanda Elizabeth - Meet @ the Barre
    July 22, 2016 / 5:16 pm

    My number one blogging mistake is that I wish I started earlier! Great Nordstrom picks, I love that trench!

  39. Jillian
    July 22, 2016 / 5:44 pm

    LOVING that trench coat!! it's true it's really hard to find a great one! xo jillian – cornflake dreams

  40. Lindsay's Sweet World
    July 22, 2016 / 6:07 pm

    Love all of these tips, Biana! So far I've been doing everything that you said in your list, with the exception of an Etsy template. I've definitely been wanting to change mine, but just haven't had the time to do the research. Your blog looks great, as always, and I've loved your new look since you debuted it! My biggest regret about blogging is that I didn't start YEARS ago!

  41. Missy
    July 22, 2016 / 6:19 pm

    Oh yes to those mistakes. I have worked one time for free and never again, I worked so hard on the post and I did not even get a tweet! Amanda brought my attention to my too small pictures in the beginning, I am so glad i learned early. And totally agree with the etsy template! Mine was like 3 bucks, I can't wait to update. I got those same leggings and I love them! happy Weekend!

  42. Melissa
    July 22, 2016 / 6:43 pm

    I picked up a pair of leggings this time around. Glad to hear you love them. I have a pair of duck boots and really do love them. Happy Friday! Have a wonderful weekend!

  43. elle jo
    July 22, 2016 / 7:18 pm

    These are such good tips! I'm hunting out for a layout but haven't found one just yet. and I'm still picking out what size works best for me as well for pictures. I need to work on that a bit more, I feel like mine aren't well done at all.

  44. Emelia at Dream Big & Buy the Shoes
    July 22, 2016 / 8:01 pm

    I NEED to get better with Pinterest…they're all great tips. Writing ahead in the calendar DEFINITELY helps me! enjoy your weekend πŸ™‚

  45. Lily (Beauty With Lily)
    July 22, 2016 / 8:10 pm

    Yes, yes, YES to all of your blogging mistakes! I did them all…up until recently my blog "grew" up. Haha! I no longer blog for free either and I'm always working on my pictures, making sure they aren't too small and they are good quality. Writing things ahead helps SO much. But like today…my post didn't go up because of a terrible migraine that I've had since Wednesday, but I'm okay with it. Social media is something that I'm constantly working on…or trying to at least. I love Instagram, but I've had the hardest time growing a following…not sure why? But I'm working on it. I have a pretty decent following on Twitter so that brings in a good deal of traffic to my blog. Pinterest is something that I'm also working on more now, creating pinnable images and pinning other bloggers content more as well. I actually have a blogging mistakes post in the works for some time next month too.

    Love that trench coat, definitely a classic and a great deal! I haven't ordered anything…but there are a few things calling my name for sure!
    Hope you have a great weekend girl!

    xo, Lily
    Beauty With Lilyο»Ώ

  46. The Fashion Folks
    July 22, 2016 / 8:27 pm

    So interesting to know about these mistakes/future tips! Focusing on social media is often more important than you think, hahah learned that the hard way too! Xx

    thefashionfolks.com

  47. Kelli @ A Deeper Joy
    July 22, 2016 / 8:33 pm

    I like the duck boots! I think they'll end up looking great on you! I know I am not turning my blog into a business but the first point you made – even I don't do those free things anymore. What a waste of time! I only did like one or two but I just ignore all the emails I get for those now.

  48. Unknown
    July 22, 2016 / 9:48 pm

    I'm making so many of those mistakes right now. I definitely work for free and I need an editorial calendar badly.
    ~~Megan~~
    poshprime.com

  49. Shelly @ The Queen in Between
    July 23, 2016 / 4:11 am

    Thanks for sharing! I'm ready for a simpler template style but so scared to take the plunge. Glad to see you still feel blogger is working for you….I've debated changing but really wasn't ready to take the plunge there either.

  50. Cat Chat With Caren and Cody (Caren Gittleman)
    July 23, 2016 / 4:12 am

    You are right on all of your blogging tips! Sadly, in the pet industry many companies feel that product is "enough" payment…I will be starting a part time job outside of the home as proof that it is NOT!!! When companies work with lifestyle bloggers such as yourself, they are fully prepared and EXPECT to pay with MONEY….not just product….sadly, the pet niche hasn't caught up with that and it is a BOOMING industry. I have maintained an editorial calendar since I started blogging. That was a tip I brought with me from the 20+ yrs I had spent in my "past life" selling newspaper advertising. I may not always stick to the calendar (I juggle quite a bit), but it is invaluable, especially since I have two blogs.
    I agree about Blogger being much more user-friendly. My dog's blog is on WordPress and my cat's is on Blogger…….I sooooo much prefer blogger.
    I might be ready for a new design on my cat blog next year (if I decide to continue blogging which is not a sure thing right now)……..and if I do, I will go back to Etsy as you did. I originally looked there and I think I didn't spend enough time "poking around" Thanks so much for the tips! xoxoxo catchatwithcarenandcody

  51. Ashley Lillis
    July 23, 2016 / 5:07 am

    Those are all such great tips for bloggers just starting out! I didn't realize the importance of social media in the beginning either and I feel like I need to go back and redo pictures from old posts because I didn't do anything right with them! Have a great weekend girl!

  52. Unknown
    July 23, 2016 / 7:13 am

    You are so kind to offer so many tips, and i love your share

    missygowns.com/

  53. The Lilac Press
    July 23, 2016 / 7:08 pm

    I love these tips! Super helpful and really hit home! I use Google calendar for an editorial calendar and it really is so necessary!

  54. INTONEZZEE
    July 24, 2016 / 1:05 pm

    Lovely post! Maybe we could follow each other on GFC and instagram @djonovic_milica? If yes, follow me and I follow back as soon as I see it.
    Let me know with a comment on my Blog

    intonezzee.blogspot.com/

    kisses

  55. Kristina @ Medicine and Manicures
    July 24, 2016 / 3:46 pm

    Love these blog tips- I've also found that you can create an amazing site with a template. I just can't shell out $500 for a custom design. Woof! And I also like justifying my text because I'm so OCD. Hope you had a great weekend, love!

    xo, Kristina

  56. Karly @ What Karly Said
    July 24, 2016 / 4:43 pm

    A million times YES to spending money on a custom design – I did it TWICE and still was never happy with it! I love your current design and so glad you were able to find it premade and customize it. I hope that you got everything that you wanted from the #NSale!

  57. Tiffany {A Touch of Grace}
    July 24, 2016 / 8:36 pm

    I am so with you on the mistakes. My photos were so terrible, and I thought I was doing so good, lol! And I'm about to do a blog update using a under $100 template, when I paid big bucks to have my blog designed on WP when I transferred. You live and learn!
    Love that skirt you picked out as well.

  58. Kelly
    July 25, 2016 / 4:02 am

    Oh my goodness, I completely agree, pictures that are only 300 pixels, they still make me cringe!

    xx Kelly
    Sparkles and Shoes

  59. Unknown
    July 25, 2016 / 7:24 am

    Great shopping selection dear!

    Xx,

    || FLOORTJELOVES ||

    floortjeloves.com
    facebook.com/floortjeloves

  60. According to Kiki
    July 25, 2016 / 7:43 pm

    Finding a good coat under $100 is near impossible! Lucky! This one is so cute! (:

  61. Elle Sees
    July 26, 2016 / 1:17 pm

    I have that bag in the blush pink–I love it. ANd I love what you N Sale picks are!! Oh, the blogging mistakes I've made. Omg. And continue to make!

  62. Kristen @ See You In A Porridge
    July 28, 2016 / 6:59 pm

    i love my zella leggings, i might have to check out the capri mesh ones, they are so cute!
    i don't exactly use an editorial calendar, i'm not 100% sure what it is haha, but i do always write out link ups and sponsored posts (not that i do them a lot) on my calendar and then i fly by the seat of my pants for the rest.. to use your wording haha.

  63. Meghan at Champagne & Suburbs
    August 2, 2016 / 6:38 pm

    Your blogging tips are seriously the best. I'm really on the fence about moving to WordPress. Love that trench coat from the Nordy sale! xo, Champagne&Suburbs

  64. Tanya Dufour
    August 10, 2016 / 9:56 pm

    Boy have I been missing out on all of these amazing posts! I definitely need to make sure I take some time outside of my usual reading time to keep up with your posts from now on. I really have enjoyed all of them. These are also some pretty useful tips/mistakes that I can relate to. I didn't check out the Nordstrom sale but you picked up some great stuff. Especially those leggings.